Ads on Google Map

News reports today, including this one

http://www.theaustralian.com.au/business/media/online-maps-are-latest-battleground-for-ad-dollars/story-e6frg996-1225841829775

about 'new' ads in Google maps

This seems to new for users in Australia, but Google have been monetizing their maps offering in other markets for some time.

http://techcrunch.com/2008/10/09/google-turns-on-text-ads-in-google-maps/